Problem:
- A large Japanese medical diagnostics company was interested in expanding its product offering by acquiring step-change diagnostic technologies and capabilities
- With such acquisition, they believed that they could provide fully automated diagnostic products. The client is used to investing in technology venture in the USA; however, they had never previously conducted Technology Scouting to find such ventures
yet2 Strategy and Role:
- The client asked yet2Â to utilize its strong network in venture capital and venturing societies in the USA as well as online marketing to promote its technical needs globally
- yet2’s consultants in Japan/USA had frequent meetings/conference calls with the client during the three-month project
Results:
- yet2 found six solutions from its online marketplace and 45 from off-line proactive network
Conclusion:
- The client decided to sign NDA with five organizations and receive samples from one organization. They are currently in negotiations.